What Is Partner Access in Meta Business Portfolio
Partner access shares your business assets with another company's portfolio, not with one person.
Is this your situation?
You work with an agency or consultant and want them to use your Facebook Page or ad account without handing over a personal login. You are trying to work out whether that arrangement is called partner access and how it differs from adding a person.
What it is
Partners are other businesses, such as agencies or clients, that a business works with. Adding partners to a business portfolio gives them access to business assets such as Pages, Instagram accounts and ad accounts. A partner must have their own business portfolio before you can give them access to your assets. Only someone with full control of your business portfolio can share business assets with a partner. A partner can be given either full control or partial access, which covers specific tasks, to a shared asset.
How Facebook handles this
- A business that works with an agency can give the partner access to its business assets directly.
- A business that is an agency or has clients can ask a partner to share assets with its business.
- A partner with full control of an asset cannot share that asset with another business.
- Partners can see the assets shared with them inside their own business portfolios.
- Only the organization that owns an asset can share it with another business portfolio.
Side by side
| Action | Who it applies to | Who approves it |
|---|---|---|
| Giving a partner access | Another business, such as an agency or client | Someone with full control of your business portfolio |
| Adding a person | An individual added to the portfolio | Someone with full control of the business portfolio |
| Asking a partner to share | A client or agency's own assets | The partner, who approves or denies the request |
| Removing a partner | A partner currently in the business portfolio | Someone with full control of the business portfolio |
Common mistakes
- Assuming a partner needs a login A partner must have a business portfolio before being given access to business assets.Why it happens: People confuse partner access with handing over a password.Already happened: If access may already be lost — Get Full Control of a Facebook Business Portfolio
- Expecting full control to allow resharing A partner with full control of a business asset cannot share that asset with another business.Why it happens: Full control is mistaken for ownership of the asset itself.
- Not knowing who can approve access Only people with full control of the business portfolio can share business assets with partners.Why it happens: Teams assume any admin-level person can grant partner access, which is not the case.
If this changes who is in control
You may want to see which businesses currently hold partner access to your assets. If an agency relationship ends, you can use how to remove a partner to clear their access.
Quick reference
| Term | What it means |
|---|---|
| Partner | Another business, such as an agency or client, that you work with |
| Full control of an asset | The partner can manage everything but cannot reshare the asset |
| Partial access | Permission to complete specific tasks on the asset |
| Who can grant partner access | Only someone with full control of the business portfolio |
| Where partners see shared assets | In the partner's own business portfolio |
| Who can share an asset | Only the organization that owns it |
| Prerequisite for a partner | The partner must have their own business portfolio |
Frequently asked questions
Can I give an agency access without them having a business portfolio?
A partner must have a business portfolio before being given access to business assets.
Can a partner with full control pass access to another agency?
A partner with full control of a business asset cannot share that asset with another business.
Who can approve giving a partner access to my assets?
Only people with full control of the business portfolio can share business assets with partners.
Keeping track of who has access
Confusion about who holds partner access builds as agencies change and portfolios grow more crowded. Delvia keeps a clear picture of which partners and people hold access to your Facebook assets.
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