How to Add Someone to TikTok Business Center
Invite a teammate to your TikTok Business Center, give them the right role, then assign only the assets they need — all without sharing a single password.
Adding someone to TikTok Business Center is a two-part job that catches almost everyone: first you invite the person and pick their Business Center role (Admin, Operator, or Member), then you assign them the specific TikTok accounts or ad accounts they should touch. The invite alone gives them a seat at the table but no access to any asset. Skip the second step and they will log in to an empty Business Center. The password to your TikTok account never enters this flow — Business Center grants operational access, not your login.
If your situation is actually …
- You only need to give access to one TikTok account → Grant access to a TikTok account →
- You are bringing in an agency, not an individual → Add an agency to your Business Center →
- The invite was sent but the person cannot get in → Business Center invite not working →
Before you start
Three things to confirm before you send the invite:
You are an Admin of the Business Center
Only an Admin can add or remove people at the Business Center level. An Operator can manage assets but cannot bring new people into the Business Center itself.
Verify: Open business-center.tiktok.com, go to Users, and check your own role next to your name.
The person has a TikTok account and a working email
The invite goes to an email address. The person accepts it while signed in to their own TikTok account — you are never handing over yours.
The assets they need are already in the Business Center
You can only assign a TikTok account or ad account that has been connected to this Business Center. If it is not there yet, add it first under Assets.
Verify: Business Center → Assets → TikTok accounts (and Advertiser accounts) — confirm the asset is listed.
Invite a person and give them access
Do both halves in one sitting so nobody ends up with a seat and no access.
Open the Users area of your Business Center
Sign in to Business Center and open the Users section, which lists everyone who has a seat in this Business Center.
Where: business-center.tiktok.com → Users
Invite the new person by email
Choose to invite a new member and enter the email address tied to the account you want to give access to. TikTok sends them an invitation to accept.
Where: business-center.tiktok.com → Users → invite member
Confirm: The person appears in the Users list with a pending or invited status.
If this fails: Invite not working
Pick their Business Center role
Choose Admin, Operator, or Member. Most teammates should start as a Member — give Operator only to people who manage assets, and Admin only to people you trust to manage everyone.
Assign the specific assets they need
Still in the invite flow, attach the TikTok accounts or ad accounts the person should work on and set the access level on each. This is the step that actually grants access.
Where: business-center.tiktok.com → Users → assign assets
Confirm: Each assigned asset shows under the person’s profile with its access level.
If this fails: Added but still can’t reach the account
Ask the person to accept and verify
They open the email, accept the invitation while signed in to their own TikTok account, and confirm they can see the assigned assets.
Confirm: Their status changes from pending to active and the assets appear on their side.
Record who you gave access to
TikTok keeps no note of why access was granted. Log the person, their role, the assets, the date, and a review date somewhere durable.
Business Center roles, at a glance
Role controls what someone can do across the Business Center; asset assignment controls which accounts they can touch. You set both.
| Role | Where it lives | Can do | Cannot do |
|---|---|---|---|
Business Center — Admin Can delegate to others | business-center.tiktok.com → UsersEntire Business Center |
| — |
Business Center — Operator Can delegate to others | business-center.tiktok.com → UsersAssigned assets |
|
|
Business Center — Member | business-center.tiktok.com → UsersAssigned assets only |
|
|
Start people at Member and raise them only when their job needs it. Admin can add and remove other people, so keep that list short.
Common mistakes when adding someone
Inviting the person but never assigning an asset
A seat in Business Center with no asset assigned means the person logs in and sees nothing they can work on.
Why it happens: The invite and the asset assignment feel like one action, so the second half gets skipped.
Already happened: Assign assets to a member
Handing over the role of Admin to a freelancer
Admin can add, remove, and re-role everyone in the Business Center. A short-term contributor almost never needs that.
Why it happens: Admin looks like the role that just makes things work without thinking about scope.
Already happened: Who should get which TikTok role
Sharing the TikTok password instead of inviting them
A shared login exposes the whole account, hides who did what, and forces a password reset to revoke. Business Center exists precisely to avoid this.
Why it happens: Sharing a password feels faster than learning the Business Center flow.
Already happened: Why sharing your TikTok login is dangerous
Frequently asked questions
Delvia
Access issues are easier to prevent when roles, owners, and responsibilities are recorded clearly
Most access problems trace back to the same gap — no clear record of who has access, what role they hold, and what should happen when that changes. Delvia helps you keep that record so problems are visible before they become incidents.