How to assign assets to a TikTok Business Center member
Adding a person to Business Center is only half the job — you also assign the specific accounts they work on. Here is how to assign assets correctly.
In Business Center, the person and the assets are separate things. A Business Center seat says who is on the team; an asset assignment says which accounts they can touch and at what level. You assign assets either while inviting the person or later, from the person’s profile in Users or from the asset itself under Assets. Until at least one asset is assigned, the person can do nothing.
If your situation is actually …
- You have not invited the person yet → Add someone to Business Center →
- They were assigned but still see nothing → Can’t access a TikTok account in Business Center →
Before you start
The person is already a Business Center member
Assignment attaches assets to an existing seat.
The assets are connected to the Business Center
You can only assign accounts and ad accounts that the Business Center holds under Assets.
Assign assets to an existing member
Open the person’s profile in Users
Go to Users and select the member you want to give assets to.
Where: business-center.tiktok.com → Users
Add the assets they should work on
Use the option to assign assets, then pick the TikTok accounts and ad accounts they need.
Where: business-center.tiktok.com → Users → assign assets
Set the access level per asset
Choose the level on each asset so a content contributor and an ads manager get only what their jobs require.
Confirm: Each asset appears under the member with its level shown.
If this fails: Permissions not working
Where this goes wrong
Over-assigning "just in case"
Handing every account to one person widens the blast radius if their login is ever compromised.
Why it happens: It feels easier than assigning per need.
Already happened: Who should get which TikTok role
Frequently asked questions
Delvia
Access issues are easier to prevent when roles, owners, and responsibilities are recorded clearly
Most access problems trace back to the same gap — no clear record of who has access, what role they hold, and what should happen when that changes. Delvia helps you keep that record so problems are visible before they become incidents.