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How to delegate Instagram access through Meta Business Suite

Meta Business settings is the one place to add people to your professional Instagram account, choose their tasks, and manage everyone from a single dashboard.

Meta Business Suite (and the underlying Business settings) is the control panel Meta provides for managing access across Instagram, Facebook, and ads. For Instagram, it lets you add people to your portfolio, assign your account as an asset, and grant task-based access — all without touching the login itself.

Before you start

  • Admin access to the portfolio

    Only admins can add people and assign assets.

  • Your Instagram added as an asset

    Verify: Meta Business settings → Accounts → Instagram accounts.

Delegate access in Meta Business settings

  1. Open Business settings

    Go to your portfolio in Meta Business Suite and open Settings.

    Where: Meta Business Suite → Settings

  2. Add the person under People

    Invite them by email and choose their portfolio-level access.

    Where: Meta Business settings → People → Add

  3. Assign the Instagram account and tasks

    Open the Instagram accounts list, pick your account, and enable the specific tasks.

    Where: Meta Business settings → People → Assign assets → Instagram accounts

  4. Confirm and review

    Check the assigned tasks are correct, then note a review date so access does not linger.

Watch out for

  • Adding the person but forgetting to assign the asset

    Portfolio membership alone gives no Instagram access — you must also assign the Instagram account with tasks.

    Already happened: Fix: Instagram missing in Business Suite

  • Granting ad tasks without ad account access

    Running ads usually needs ad account access too — set that up on the Facebook side.

    Already happened: Give ad account access for Instagram

Frequently asked questions

They are two front ends over the same data. Business settings is where access lives; Business Suite is the day-to-day dashboard. Either works for assigning people.

Delvia

Access issues are easier to prevent when roles, owners, and responsibilities are recorded clearly

Most access problems trace back to the same gap — no clear record of who has access, what role they hold, and what should happen when that changes. Delvia helps you keep that record so problems are visible before they become incidents.

Delvia is free on iPhone and Android. Keep a clear record of who has access to your accounts — and what to do when that changes — wherever you are.