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How to Turn a Personal LinkedIn Profile into a Company Page
You cannot convert a personal profile into a Page, but you can create a Page and move your presence over.
Is this your situation?
You have been running your business from a personal profile and want it to function as a Company Page. You need a safe path that does not put your personal account at risk.
The short answer
You cannot convert a LinkedIn profile into a Page. Once you've created a new Page, you can add your profile as an admin to it.
Before you start
- Confirm the profile issue first Check whether your profile is already being used to represent the organization.Verify: Compare your profile name to your organization's name.
- Review the recommended fix LinkedIn recommends updating the profile name to your real name before it becomes restricted.Verify: Check that the name on your profile is your own.
- Have a LinkedIn profile ready A personal profile is required to create a Page.Verify: Confirm you are signed in to your own profile.
How LinkedIn handles this
- A profile represents a person, while a Page represents an organization.
- You cannot convert a profile into a Page.
- If you represent your organization with a profile instead of a Page, LinkedIn may automatically log you out of your account.
- Repeat or prolonged violations of profile policies may lead to your account being restricted.
Step by step
- Rename your profile to your real name LinkedIn recommends updating the profile name to your real name before your profile becomes restricted.Confirm: Check that your profile shows your own real name.
- Create a new Page A personal profile is required to create a Page, and creating one is free.Confirm: Check that the new Page appears under My pages.
- Add yourself as admin You can designate anyone affiliated with the organization as an admin, including yourself.Confirm: Check the Page admins list for your name.
- Add your profile to the new Page Once you've created the new Page, you can add your LinkedIn profile as an admin to the Page.Confirm: Check the admin view for your profile listed as admin.
- Invite your connections to follow You can invite your profile connections to follow your new Page from your Page admin view.Confirm: Check the follower count after sending invites.
- Move your account data over You can download account data from your personal profile to include onto your Page.Confirm: Check that your downloaded data file has arrived.
- Protect the new Page You can protect a Page by turning on two-factor authentication, verification, and managing messages to the Page.Confirm: Check the Settings tab for these controls.
Before you change who is in control
- Treating the profile as the business LinkedIn's Professional Community Policies prohibit associating yourself with a business you're not professionally associated with.Why it happens: Policies prohibit associating yourself with a business or organization you're not professionally associated with.Already happened: If control has already changed hands — Recover a Deactivated or Removed LinkedIn Company Page
- Expecting a conversion option A profile cannot represent an organization because profiles must represent real people.Why it happens: LinkedIn profiles must represent real people, not organizations.
- Delaying the rename Repeat or prolonged violations may lead to your account being restricted.Why it happens: Repeat or prolonged violations of profile policies may lead to restriction.Already happened: See how to recover a restricted LinkedIn account if this happened to you.
Roles at a glance
| Item | Profile | Page | Note |
|---|---|---|---|
| Subject represented | A person. | An organization. | Not stated by LinkedIn |
| Conversion possible | Cannot be converted into a Page. | Not stated by LinkedIn | Not stated by LinkedIn |
| Cost to create | Not stated by LinkedIn | Free to create. | Not stated by LinkedIn |
| Admin assignment | Not stated by LinkedIn | Anyone affiliated with the organization can be made an admin, including yourself. | Not stated by LinkedIn |
| Prerequisite | Not stated by LinkedIn | A personal profile is required to create one. | Not stated by LinkedIn |
Keeping track of who has access
After you set up the new Page and assign admins, the arrangement needs to stay visible over time. Delvia is where you track who holds access to the Page.
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